Cologne, 05.10.2009

MOTOO – Courtesy bicyles as advertisement media

Discussions about low-emission and fuel-efficient vehicles are gaining momentum. Even during this year’s IAA (International Motor Show) in Francfort, one of the top focus topics was CO2 reduction of the new car models. Now, the garage concept MOTOO offers the cleanest solution of all to the concept partners, i. e. the MOTOO edition bicycle as a “courtesy vehicle”. It is 100% emission-free and a sporty alternative for short distances.

“It is not always necessary to take a car for the short way home or to the workplace”, explained Mitja Bartsch, Manager Garage Concepts & Customer Trainings at Hans Hess Autoteile GmbH in Cologne. That was how the environmentally-friendly, cost-efficient idea was born.

Apart from the health benefits, the MOTOO edition bicycle is an excellent advertising medium. Of course, the two-wheel, state-of-the art courtesy vehicle is available in the corporate colors of MOTOO (as man’s bicycle or ladies’ bicycle).

Ever since the foundation in 2005, MOTOO is coming up with innovative ideas – not only in the marketing sector. “It is our objective to give the best possible support to our concept partners so that they can act successfully on the market and differentiate from the competition”, emphasises Mitja Bartsch. So far, 197 concept and trade partners were able to benefit from MOTOO’s commitment.